Google Shopping is the channel of choice for businesses that want to display their products on the Google SERPs to attract an audience that is ready to buy. Commonly known as Google Shopping Ads (or as Google refers to them – Product Listing Ads/PLAs) are a goldmine for any eCommerce business.
Google Shopping allows people to search for products and compare prices through Google search. By utilizing PLAs, Drive6 can help your business build search campaigns to create a faster and more efficient way of selling to these potential customers.